Marketing & Communications Manager, Rockliffe Hall

Katie is the Marketing and Communications Manager at Rockliffe Hall, an independently owned five red star hotel, golf and spa resort based in County Durham.  Rockliffe Hall offers 61 luxurious bedrooms; a multi award-winning Spa; a Championship golf course and three unique restaurants all within its 375-acre estate.

Katie joined the hotel’s pre-opening team in 2009 as Marketing Co-ordinator and has been involved in developing the brand since its conception.  Katie and her team oversee all marketing channels including Rockliffe Hall’s custom-built website and booking engines.  The website combines spa, rooms and dining booking, coupled with gift voucher redemption, in to one seamless digital customer journey, fully integrated with the CRM platform and respective hotel booking systems through seven APIs.  This enables the marketing team to use data-driven strategies to connect with customers at key touch points within their booking journey, positively influencing online buying behaviour.