THE NATIONAL HOTEL MARKETING CONFERENCE 2024

THE HILTON AT ST. GEORGE’S PARK – BURTON UPON TRENT,
THURSDAY 2nd MAY 2024.

The National Hotel Marketing Conference is fully supported by the Hotel Marketing Association and HOSPA, and gives every delegate a great opportunity to choose from a wide range of presentations and seminars, to network with other colleagues and to meet with some of the “best-in-class” marketing agencies and consultants who support the UK hotel sector.

The 2025 NHMC will take place on Thursday 1st May. The conference programme below is the 2024 one, which took place on 2nd May and attracted over 200 delegates to St George’s Park.

Time Event
9:00am Conference Check-in at the Hilton St George’s Park
Coffee & Pastries
10:00am Conference Welcome & Setting the Scene
Pamela Carvell, Conference Chair & President of the Hotel Marketing Association
10:05am Hotel Marketing Association ’24
Harry Fielder, Chairman, Hotel Marketing Association & Managing Director, Umi Digital
10:10am Inbound – from Recovery to Growth
Joss Croft OBE
, Chief Executive, UKinbound
10:30am Make Ai your Ally
Ian Miller, CEO, Crafted (one of the UK’s leading digital marketing agencies)
10:50am Unlocking the True Value of your Guests
John Mullen
, Territory Sales Manager, UK, Revinate
11:05am Maximising Revenue through the Customer Journey
Hollie McHugh
, Head of Marketing, Net Affinity
11:20am The Big Interview – Reclaim the Guest!
Yvonne Brennan,
Group Director of Marketing, Cycas Hospitality
Yogesh Ram, Head of Marketing, The Athenaeum Hotel & Residences
11:45am Morning Coffee
Networking & Marketing Avenue of Excellence
12:10pm Marketing Seminars – First Half
Choose 1 of these 4 great in-depth hotel marketing seminars

Seminar A: Marketing your F&B – with Pete Saunders, Head of Relationships, Zonal, and Emanuela Da Ros, Head of Marketing for The Landmark London, the 2023 Winner of the HMA’s Best Food & Beverage Marketing Campaign

Seminar B: Conference & Meetings Marketing – with Fiona von-Hinten, Associate Director of BVA BDRC, the UK’s leading market research agency working in the hospitality sector and Kerrin MacPhie, CEO of the Meetings Industry Association

Seminar C: Sell the Dream: Marketing your Wedding Venue – with Nikita Thorne, Head of Strategy for Guides for Brides and Alix Matania-Allerton, UK Sales Manager, WedPro by Wedding Dates

Seminar D: Spa Marketing Fundamentals: Insider Secrets to Skyrocket your Revenue – with Adam Chatterley, Founder of Salon Business Secrets and recently Chair of the UK Spa Association

1:00pm Lunch, Networking & Marketing Avenue of Excellence
2:00pm Marketing Seminars – Second Half
Choose 1 of these 4 in-depth hotel marketing seminars

Seminar A: Data-Driven Strategies: Integrating Technology and Personalisation for Revenue Growth – including Matt Willacy, Head of Marketing & Sales for For-Sight and Katie Scott, Marketing & Communications Manager, Rockliffe Hall.

Seminar B: Creating and Retaining Guest Loyalty – with Daniel Sampaoli, Senior Customer Success Manager for Revinate and Lindsay Armstrong, Group CRM Manager, Daniel Thwaites Hotels

Seminar C: Partnership Marketing – including Vince Brisse, Commercial Director, Hart Shoreditch/Curio Collection by Hilton and Dermot Herlihy, Commercial Director, DUKES London

Seminar D: Marketing for Leisure Breaks & Holidays – with Karen Hanton MBE, Founder of Pets Pyjamas and Toptable.co.uk, and Gail Aldridge, Marketing Director of The Belfry Hotel & Resort

2:55pm Marketing Seminars – Extra Time!
Choose 1 of these 4 in-depth hotel marketing seminars

Seminar A: Influencer Marketing – with Jai Hermolle, Co-Founder & CEO of Voice of Influencer, Stacey Sumner, Content Creator, and moderated by Andrew White, MD, Triggerfish

Seminar B: Social Media & Video Marketing: The Essential Round-up – with Chloe Parry, Digital Marketing Executive at Carden Park and Abbie-Jaye Wilson, Managing Director of Pic PR

Seminar C: Benchmark your Website – including Sam Weston, Marketing Director for 80 DAYS and Gavin Mountford and Haniah Nasser, Marketing Director and E-Commerce Manager of Iconic Luxury Hotels

Seminar D: Paid Media – with Harry Fielder, Managing Director of Umi Digital and Jasmine Trickey, Digital Marketing Manager for The Other House

3:45pm Afternoon Tea and into…
4:05pm Ask The Boss! – a Managing Directors panel on Hotel Marketing:
Richard Hyde, Chief Operating Officer for Small Luxury Hotels of the World
Richard Palmer, Managing Director of Devonshire Hotels & Restaurants
Suzanne Speak, Managing Director, UK & Ireland, Radisson Hotel Group
Chaired by: Zoe Monk, Senior Editor, Boutique Hotelier
4:30pm The HMA Young Marketer of the Year – an Interview with Kate Brammer, Manager, Digital Field Marketing , UK, Ireland & Nordics, Marriott International
4:45pm Marketing Excellence: The 2024 Hotel Marketing Awards – Announcing the finalists for this year’s 11 categories of the Hotel Marketing Awards 2024!
4:55pm Close of Conference & Drinks Reception
In the Marketing Avenue of Excellence

Neil Lewin of Semantic will speak at the #NAMC2024 next week on the 6th of June at @DraytonManor on how to 'Supercharge your Marketing with Ai.'

Thank you, Neil, for all the support and fantastic video.
🎫https://web.cvent.com/event/1e12a90e-6a05-449f-b0cf-9f231ea2bdc9/regProcessStep1

Check out the latest article in my newsletter: Marketing Means Business at the National Attractions Marketing Conference via @LinkedIn

#NAMC2024 is back!

Come and join us at Drayton Manor on 6th June.

We hope to see you there.

Get your ticket here: https://web.cvent.com/event/1e12a90e-6a05-449f-b0cf-9f231ea2bdc9/regProcessStep1

#AttractionsMarketing #Networking #VisitorAttractions

The #NAMC2024 is a must-attend!

Here's why:
✅Over 100 decision-makers expected this year
✅20 inspirational speakers
✅Hot topics for every business working within the
attractions industry
✅Superb networking

Grab your tickets 🎟️here: https://tinyurl.com/ye45hxta

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The National Hotel Marketing Conference 2018
The National Hotel Marketing Conference 2018
The National Hotel Marketing Conference 2018

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    Organised by:

    The National Hotel Marketing Conference 2022

    In partnership with:

    The National Hotel Marketing Conference 2022

    Supporting organisations:

    The National Hotel Marketing Conference 2022
    The National Hotel Marketing Conference 2022
    The National Hotel Marketing Conference 2022
    The National Hotel Marketing Conference 2022
    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2022

    Principal Sponsors – NHMC 2024:

    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024

    Gold Sponsors:

    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024
    The National Hotel Marketing Conference 2024

    Tel: 0770 291 2938 | Email: conference@thetourismbusiness.com