Digital Marketing Specialist, Bookassist

With 11 years of experience spanning both agency and in-house roles, Carol-Ann Doheny brings a unique, 360-degree perspective to the hospitality sector. Carol-Ann is a Digital Marketing Specialist at Bookassist, she is responsible for developing and managing performance-driven strategies for a diverse portfolio of hotels across Europe and International markets.  Prior to her role at Bookassist, Carol-Ann served as the Marketing Manager for a prestigious five-star hotel in Dublin.  Carol-Ann holds a Bachelor of Commerce specializing in Marketing from University College Dublin.  She is deeply passionate about helping hotels maximize their revenue potential through smart digital strategies, data-led decision making, and a sophisticated understanding of the guest journey.