Peter Cooke, Sales Manager, UK and Ireland

An accomplished Business Development professional, with an entrepreneurial flare, having worked in numerous management and leadership positions. Currently working as Sales Manager for UK and Irish Markets with Net Affinity, he transitioned to this role after two years of eCommerce and account management for a large portfolio of hotels within the company.

Peter’s background is in the hotel sector, with over 10 years’ experience prior to transitioning to the technology side of the industry with Net Affinity. Notably, his most recent positions were as Director of Sales and Marketing at Dunboyne Castle Hotel and Guest Relations Manager at The Shelbourne Hotel, Dublin. He has a keen interest in technology and is passionate about hotels, so feels he has the perfect combination of both worlds in his current role.
He specialises in identifying revenue generating opportunities and areas for growth, through marketing. relationship management and client success development. His hobbies include; rugby, golf, reading high performance books and he thoroughly enjoys a pint of Guinness.